Stats: A Lot Of Youze Guys ...

... were thrown off by the press release starting so heavily with background about the survey before moving on to what the survey found.

That led many of you to offer generic background on the survey -- it's been conducted since 1942, it polls 50,000 households, ect. -- ahead of what the survey found regarding Internet use -- most households now use computers, and the number has drastically grown over the past few decades.

And it led some of you to lede with the fact a survey was taken, rather than what the survey discovered!

All because something is first in a press release -- or a city council meeting, or a football game -- doesn't mean it's worth prominent mention or a lede. Your lede is based on the Peanut Barrel values we've discussed all semester (and in that case, it's not, Hey! A survey was taken! right?) and where you rank information is based on most relevant to least relevant, and not necesarily the order in which things were presented.

Don't fall for the sequence trap. Rank information on value to the reader and support for your story's central premise.